Kellogg’s C-3PO’s

Der Spiegel / November 29, 2010
Cablegate (front cover)

[translation]
Revealed - How America Sees the World
The Secret Records of the US State Department

“SMS Dialogues - Goodnight” 

Client: Sunrise
Agency: Leo Burnett (Switzerland) 

What is your Batman name?

via: rosesforstalin

Infographic: US’s Energy Consumption

Energy-Efficient airplane redesign mimics a seagull.

Designed by: RJ Huyssen, Diomedes Inc.

Banana Slip-on by Koby Levi

via soursusie

UNICEF | Landmine Stickers (2008)

Agency: Leo Burnett Frankfurt, Germany

Brief - During Christmas time, UNICEF runs information booths in local shopping centres. The task was to get in contact with people to teach them about the insidious danger of landmines.

Solution - Landmine stickers with self-adhesive topsides were placed on the floors. They were invisible until they stuck to the people’s feet. While removing the stickers, people discovered the landmine picture on the bottom side and were informed that in many other countries, they would have been mutilated just at this moment.

Nike | Write the Future

Director: Alejandro González Iñárritu
Released: May 2010
Agency: Wieden+Kenney

Fruit juice packaging by Naota Fukasawa.

“I imagined that if the surface of the package imitated the colour and texture of the fruit skin, then the object would reproduce the feeling of the real skin.”